REDDING NOW HEARD IN MELBOURNE, TUSCUMBIA

March 6, 2009, 6 p.m. - Talk radio show host Robert "Rob" Redding Jr. has extended his nationally-syndicated program, named after his award-winning Web site Redding News Review, into Florida and Alabama.

Redding's three-hour radio show this weekend begins airing every Sunday from 7 to 10 p.m. ET on WMEL-AM in Melbourne, Fla. and from 6 to 10 p.m. on WVNA-AM in Tuscumbia, Ala.

"It's one of a kind," said John Harper, WMEL's owner.

"It is unique," said Harper. "There is no other show like it in East Central Florida. We thought it was only natural to add it to our programming lineup on the weekends."

Redding agreed.

"This is the only program able to handle up-to-the-minute news on politics and issues of race from a truly independent perspective," Redding said. "These issues are even more important given the harsh economic climate and a new president, unlike any we have ever seen. In short, this program's time has come."

Redding's show is already heard in all 50 states on XM 169 and terrestrial radio via the Genesis Communications Network. GCN airs the show on KTAE near Austin and KKGN in Oakland, San Francisco, San Jose and throughout Arkansas, Louisiana and Mississippi on the show's flagship KMLB-AM.

Redding, who is known as "America's Independent Voice," already has a weekly podcast that is downloaded by hundreds each week on his "Black Web Award"-winning Web site, ReddingNewsReview.com. He is also a frequent guest on National Public Radio and the Fox News Channel, and has been quoted in some of the nation's top newspapers.

His radio program uses exclusive headlines taken from ReddingNewsReview.com. The site has been called a "clearinghouse for African American news" by the Atlanta Journal-Constitution newspaper.

Author of "Hired Hatred: Why politicians, political parties and the political prejudices they tout are mutually exclusive from good government," Talkers magazine noted Redding's uniquely Independent views on government by listing him as one of the "100 Most Important Radio Talk Hosts In America."

What's more, Redding has been called one of the most "respected names in the media," by urban magazine Upscale, and "one of the most intellectual and intriguing radio talk show hosts since Tavis Smiley" by urban industry authority Radio Facts.